Valora recently rebranded! With a new target audience and a new product vision, the company wanted a new visual identity to match. Crypto is currently a playground and people are building things for fun (NFTs! Gaming!) It’s all very light-hearted and full of zest, and Valora wanted a want a brand that reflects that. Valora’s mission is all about opportunity: the potential for financial independence on a global platform. That’s why the evolved aesthetic highlights its users and their experience with the innovative technology.